Pros and Cons of Using Scalable Vector Graphics on Your WebsiteSeptember 29, 2021Digital MarketingScalable Vector Graphics (SVG) are an increasingly popular web design element, and with good reason. They’re extremely flexible, easy to…Read More
How Icon Fonts Are Used On the Web—and Why They MatterFebruary 26, 2021Web DesignWhile browsing the web, you may have noticed similar sets of icons used on all kinds of different sites—think of…Read More
Typography on the Web in 2019June 6, 2019Digital MarketingA website may exist thanks to technology that has emerged very recently, but the design principles behind a great website…Read More
Separate Mobile Sites vs Responsive Website Design, Part 2August 15, 2018Digital MarketingIt’s extremely important to have a working mobile site in a world where more and more people are using mobile…Read More
Designing for The 4 Types of Web Traffic, Part 2February 8, 2018Digital MarketingLast month, we took a look at two of the four types of traffic your site should accommodate. We covered…Read More
Designing for The 4 Types of Web Traffic, Part 1January 26, 2018Digital MarketingDoes it matter where we come from to get to where we are today? When it comes to visitors to…Read More
How to Create an Effective Landing Page – Part 3July 16, 2017Digital MarketingYour landing page informs what your purpose, services or offerings are. It does this by walking them through the purpose…Read More
How to Create an Effective Landing Page – Part 2July 2, 2017Digital MarketingIn this series, we continue our look at what makes an effective landing page. We have previously gone over design…Read More
How to Create an Effective Landing Page – Part 1June 28, 2017Digital Marketing“First impressions are everything”, says the age old adage. When a customer visits your website’s homepage, they will immediately make…Read More
Infographic: Choosing the Right Colors for Your WebsiteJune 13, 2017Digital MarketingWhen making your website is an important but difficult task, this infographic is designed to guide you through all the…Read More
How Relevant Copy Can Improve Your Website’s PerformanceJune 5, 2017Digital MarketingWith the right copy backing up your website, you have given your content a fighting chance to actually command the…Read More
Using Heat Mapping To Improve Your Website’s CROMay 3, 2017Digital MarketingA well-designed website can be one of the most important parts of any business success in our modern information age.…Read More
Creating The Best Logo For Your BrandApril 28, 2017Digital MarketingA company logo is often the first glimpse of a business that potential customers get. Because of this, having the…Read More
The Six Keys To UX DesignFebruary 27, 2017Digital MarketingWhat is a UX designer, and what do they do? UX stands for User Experience and a UX designer is…Read More
[INFOGRAPHIC] Mobile Responsive WebsitesJune 5, 2016Digital MarketingA “responsive” website is one that rearranges itself to display optimally on any device or screen size. Since 2013, phone…Read More
5 Ways SEO Has Changed the Way We Develop WebsitesMay 16, 2016Digital MarketingThe age of online selling and finding whatever you need at your fingertips has caused a rush of people to…Read More
Tips to Improve Your Squeeze PagesApril 27, 2016Digital MarketingThe squeeze pages you use for offers must be perfectly-executed if you wish to convert sales. There are six tips…Read More
Popular Website Design Trends in 2016April 14, 2016Digital MarketingWhat are the popular website design trends for 2016? In years past, website design has changed dramatically. In fact, it…Read More
Why You Shouldn’t Build Your Website YourselfJuly 21, 2015Digital MarketingWith so many free DIY website building platforms on the market today, it’s pretty tempting to save a bit of…Read More
Why we use WordPressSeptember 22, 2014Digital MarketingAt tekRESCUE, we use the WordPress framework for a lot of our simple to medium complexity websites. We can also write…Read More
